Social-Media-Content: Unter Mitarbeit von Florian Alte, Sarah Kovac und Norbert Matausch (German Edition) Book PDF, ePub eBook

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Book Descriptions:
Social-Media-Content professionell zu managen, ist für Journalisten, PR-, Medien- und Marketingspezialisten eine neue Schlüsselqualifikation. Dieses Buch zeigt, wie Content zielgruppengerecht generiert und eingesetzt wird. Es erklärt, wie Sie Social-Media-Content-Kampagnen planen und umsetzen können und dass die Qualität des Contents letztlich über den Erfolg entscheidet. Fallanalysen, über 50 Unternehmensbeispiele sowie 100 Farb- und S/W-Abbildungen machen das Buch zu einem nützlichen Begleiter für Studierende, Berufseinsteiger und alle, die beruflich Social-Media-Content erstellen.

Social-Media-Content: Unter Mitarbeit von Florian Alte, Sarah Kovac und Norbert Matausch (German Edition) by Thilo Büsching, Gabriele Goderbauer-Marchner

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