Patagonia - бизнес в стиле серфинг: Как альпинист создал крупнейшую компанию спортивной одежды и снаряжения (Russian Edition) Book PDF, ePub eBook

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Book Descriptions:
История известного альпиниста Ивона Шуинара, который, по собственному признанию, меньше всего хотел становиться бизнесменом, и созданной им легендарной компании Patagonia.

Во главу успеха в бизнесе Шуинар ставит философию, которая охватывает все аспекты работы - от найма сотрудников до выбора поставщиков и способов производства. В ее основе лежат социальная ответственность, бережное отношение к экологии и желание быть примером для других компаний.

Patagonia - бизнес в стиле серфинг: Как альпинист создал крупнейшую компанию спортивной одежды и снаряжения (Russian Edition) by Ивон Шуинар

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